Essential methods to increase your website traffic
Adding traffic to your website is a very crucial task, the industry grows if it has a large number of visitors online. Which marketing tactics will work better it depends on actual result & final result is just the prediction.
If we talk about increasing traffic and adding the visitor to your website, it is similar like having a physical store/shop where a large number of customer walk in and buy a product.
If we talk about increasing traffic and adding the visitor to your website, it is similar like having a physical store/shop where a large number of customer walk in and buy a product.
Here people coming are the traffic and this will be done by advertisement or prior knowing to your store.
Few important techniques can be implemented to drive more visitors to your website. We are here talking about the most effective technique that can be implemented to bring the desired traffic on your website.
Essential methods to increase your website traffic
SEO is a broad term and it is hard for a novice if have no idea, if you did some good research and understood the fundamentals and manage to perform it, then it will become easier.
A website is the most important tool you must have it, to start building the traffic on it, as early you start you will get the advantage to perform the SEO task because it takes some time. Make a website that has separate web pages for each service or products will be helpful to optimize it for SEO. A website is a collection of a webpage and each web page need to be standout.
General example: In a school, not all student will rank first but in a certain category a particular student can rank well. The student who ranked well had good support and done lots of study and practice.
Comparing your web page with a student, every web page is a student and it belongs to a certain category, you must polish those pages and keep content and idea relevant that get liked by users.
Calculating Here: If you have 50 pages website and each page gives you visitor on an average of 100-200 visitors a month then you have 50 pages, then it can drive up to 200x50=10000 visitors per month.
Set a goal to increase the web page and also try improving existing page which gets ranked on a search engine. To check the web page ranking you can use Google Analytics or other analytics tools.
Without a website you cannot perform the SEO task, so try completing the website design as soon as possible, whether it is small or big.
Traffic = On Page SEO + Off Page SEO + Paid Advertisement
Traffic = On Page SEO + Off Page SEO + Paid Advertisement
Note: Traffic means you need relevant customer from target audience group; simply putting a load to your website from irrelevant sources will not give you the desired result.
On Page Optimization (Improve your website first)
We include here on page SEO methods that will work 100% to improve your online presence, highly recommended and must follow to rank higher.
On page means you actually do changes to your web pages like coding, structuring, formatting, and interlinking etc. If you don’t have enough knowledge you can choose WordPress website design service as it needs basic setup and further you can enjoy adding content and images and update your website which is convenient and much simpler.
Once the website is ready test you pages, several testing methods are described below. Testing is important because you simply create a web page but it has some lacking which need to be fixed. Once you resolve your web pages it will be ready for performance. Try to optimize your web pages in such a way that it loads faster, keep unique, attractive and engaging (Put some reference video that helps a customer to stick on it.)
Create + Test + Launch = Better Result
Above idea says to create a single page, and then test it for errors, speed time and then launch it and do it soon for the next one. Do not create web pages in a hurry, take time, decide & do some research this will be helpful before launch.
Checklist to optimize your website
ü Choose keyword rich domain name should be short
ü Choose server with very less response time
ü Construct website which is mobile friendly.
ü Optimize website speed it must be fast
ü Check errors and validate the code
ü Try CDN for performance
ü Website structure with the most important element on top.
ü SEO friendly website URL
ü Follow valid H1-H6 (page heading flow)
ü Do not copy content, create your unique Content
ü Create landing pages, to capture inquiry and sale
ü Interlink web pages and add suggestions for users.
ü Most important pages mention on top, least important in a footer
ü Remove bad, broken links if any.
ü Create a sitemap for webmaster
ü Submit website to all search engine with an analytic tool
Tips: Avoid using images of very high resolution it might slow down the website and overall performance. If used try compressing it max, make sure it does not affect your load time.
Usually, people do not have equal internet speed some have less speed, hence slow loading website will result in losing the customer.
Above are explained to improve the website and improving its load time. A complete website is very important, no matter if you have less number of pages.
Is your web page is load faster?
Is your web page mobile-friendly?
How fast is your hosting?
Check content is unique or copied?
Is your web page having an error, validate it?
Create a sitemap for Google Webmaster?
Off Page Optimization (Other should refer you)
These techniques are also very crucial to improve your website traffic but it needs some advance research to perform the task. Off page is actually a distribution of links to other sources which is relevant to your business category.
We mentioned here relevancy, it means if you are dealing in clothing and linking to an electronic website then this will be irrelevant for you. You can put your link to those websites which are related to your services. Doing this gives a customer a choice to move and search more detail on service he is looking for.
Off Page means you are not touching your physical web pages rather you are doing some extra task to other sources and linking to your main website.
What are the sources to consider in off page SEO for increasing the website traffic?
Google is the smartest, most popular and highly used search engine to find information on the internet. You can’t fool it, so adhere to strict rule while doing SEO or hire expert SEO Company to perform the task whether it is On Page or Off Page.
There is a number of factors taken into consideration to rank your web pages such as Domain Authority, Page Authority, and Page Rank.
You Need Traffic then get backlinks from High DA, High-Rank Pages etc.
In the above picture ‘C with 34%’ is getting a huge benefit and the ranking is higher, even if it has 1 single backlink. It is because the most important website ‘B’ is targeting to website ‘C’.
Considering the picture it is clear that you should try to get backlinks from top sources sites have high domain authority and page rank. If you link with a low ranking website the result will not be satisfactory.
Note:
Sharing your website link to another site is a backlinking, before doing it do some research and do not hurry and do not spam.
Spamming means do not build links suddenly from 0 to 100. Your website might get banned by Google as it will observe that your site was having 0 backlinks, and now it has 100 backlinks in just a few days. It is not a good idea, set a goal for adding few very high-quality backlinks and slowly built the database and achieve higher ranking and enjoy the position.
Listed here few top sites which have very high DA, PA, and PR and most importantly it is free too.
Sr. No
|
Social Networking Sites
|
DA
|
PA
|
PR
|
1
|
http://www.twitter.com/
|
100
|
97
|
10
|
2
|
http://www.facebook.com/
|
100
|
97
|
9
|
3
|
http://www.linkedin.com/
|
100
|
97
|
9
|
4
|
http://www.pinterest.com/
|
100
|
96
|
9
|
5
|
http://plus.google.com/
|
100
|
96
|
9
|
Engagement is the idea behind off page optimization, share your content over various relevant sources like social media site, forum site, press release sites, guest posting, commenting etc.
Paid Advertisement Matters a lot
Sometime you might find difficult to add enough traffic to your website, to go viral you need very strong marketing approach. Both procedures On Page, Off Page, are very slow doing it will be helpful in future.
Paid advertisements are the best method to drive a large amount of traffic within a short span of time typically in a few days or week. Most companies allocate fund to online marketing activities and brand awareness.
A brand like Google, Facebook and other media platform allow putting your short advertisement within your desired budget to a targeted audience to a particular region and it is highly beneficial to gain new customers in short interval of time.
If you are planning for paid advertisement then we recommend starting with low budget say $10 a day for at least 3-4 month to improve the quality of your ad and track the performance of your add.
Ads need some setting, test & filters to be applied to attract potential customers because the behavior of the customer is not constant. Hence for every action, you need some test, spending with a low budget will give you a rough idea and further let you know how to take action and plan better.
Conclusion:
All ideas above are given by a user from their expertise and point of view. It might vary while execution of the task to rank your website.
You need to put your effort and best industry practicing method & study to apply it in real time.
Thanks for having you here, Best of LUCK
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